Scheduling Drops & Going Live
Use countdown timers and the Going Live banner to hype product launches.
What is a product drop?
A product drop is a limited-time or limited-quantity release of a product. Drops create urgency and excitement among your audience, leading to faster sellouts and more engagement. Think of it like a flash sale or an exclusive launch.
Setting up the Going Live banner
The Going Live banner appears at the top of your storefront with a countdown timer. It tells visitors when your next drop, stream, or event is happening.
- 1Go to Dashboard then Store Settings then Going Live.
- 2Toggle the Going Live banner on.
- 3Set the date and time for your event.
- 4Add a title like Next Drop: Limited Edition Tees.
- 5Save your changes. The banner appears immediately on your store.
Tip: Promote your upcoming drop on social media and direct followers to your Sellr store so they can see the countdown and set a reminder.
Notify Me button
When the Going Live banner is active, visitors can click a Notify Me button to receive an email when the event starts or the product goes live. This builds a warm list of interested buyers before you even launch.
Best practices for drops
Announce the drop 2-3 days in advance on social media. Use the countdown timer to build anticipation. Keep quantities limited to create scarcity. After the drop, share sold-out screenshots to build social proof for future releases.